How to Start a Hair Salon

Author: Randy Alexander
Date Of Creation: 25 April 2021
Update Date: 1 July 2024
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Starting a Hair Salon Business Guide | How to Start a Hair Salon Business |Hair Salon Business Ideas
Video: Starting a Hair Salon Business Guide | How to Start a Hair Salon Business |Hair Salon Business Ideas

Content

A well-run Hair Salon (Hair Salon) can be a profitable business regardless of the overall economic situation. People are always willing to pay for services that can't be done at home, and hairdressing is always at the top of that list. Running a hair salon and being a hair stylist are two quite different things. You will need to organize your business, hire employees, engage customers and ensure that customers are always satisfied. Read on to fully understand how to open your own hair salon.

Steps

Part 1 of 3: Starting a business

  1. Decide whether you should start a business from scratch or run an existing one. Opening a brand new hair salon is ideal if you want to be challenged, but if you want to reduce your risk, you can also buy back an existing one. Here is a summary of the options:
    • Starting a completely new business: You will need to locate, brand, attract customers, and run a business without a stable source of customers and branding.
    • Open a franchise salon: Choose an existing salon chain and open a new location. You will have to follow the franchisee's policies, and you will have less autonomy in your business decisions, but you will benefit from using a reputation that customers already know.
    • Repurchasing an existing salon: If you know what salon is for sale, you can buy and take over the business. You won't have to look for locations or buy equipment anymore. However, it's important to find out why the owner wants to sell to make sure this is a good deal for you.
    • Run a premises rental salon: A recent popular option is to open a salon and rent out the different corners of the salon to the hair stylists, and they are responsible for purchasing the equipment themselves and finding customer.

  2. Learn about competition. Choose a group of salons that have been successful and share your target audience, then find out what makes them successful or what they lack. Try playing the role of a customer who visits these salons to get a feel for what your customers will expect, and what service you will deliver. You can then apply these solutions to your business proficiently. Eliminate what doesn't work, and apply what works for you.

  3. Need to pay attention to the legality of the business. There are slightly different requirements for small business registration depending on the government. Visit your local courthouses and the Small Business Administration website, or contact your local People's Committee and Department of Planning and Investment to find out all what you need to do to be able to operate your salon legally. Here are some things you must follow the rules:
    • Register business license. In order to legally start a business, you will need to apply for a license where you live. Visit your local courthouses and the Small Business Administration website, or you can also contact your local People's Committee and Department of Planning and Investment to find out how. to apply for a business license and where to apply. You will have to fill out the required documents and submit them with the fee to get a permit.

  4. Apply for a Business Tax Identification Number (or Federal Tax Number). This is a must when starting a small business. Your Business Tax ID will be the number you will use to pay your business tax. Please visit the website of your local tax department for information on how to apply for a tax identification number.
    • Make a business plan. Here's a blueprint that details all the issues related to your business strategy, what the costs are, and how the competition will be. You may need it when applying for a loan or license.
    • Financing your business, either by borrowing money or from existing money. Research is needed to calculate how much money is required to start a business, and stay operational, such factors as space rent, salary, equipment and product costs.
  5. Rent a place. A hair salon should be located in a convenient, bustling location with other stores nearby that are relevant to your business (for example fashion stores, lunch restaurants and other attractive places. similar customers). Look for a location with convenient parking and a beautiful facade.
    • Make sure the place has adequate wash basin wiring and other equipment, as you may have to spend extra money to renovate.
    • Talk to other business owners in the area about the problems they have here, and consider lost before renting the property.
  6. Buy equipment. You can either purchase brand new equipment or shop for used equipment from another salon. Make sure everything is working fine and looks the way you want it to be. Make a list of what you will need and calculate the required cost.
    • Calculate how many positions you want inside the salon. How many washbasins will you need? How many chairs and how many dressing tables?
    • The tools used must be genuine. If you buy used goods, make sure they still work well and allow you to create the trendiest styles.
    • Decide which product to use. Using the branded one can help you attract customers, but the top products can be very expensive.
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Part 2 of 3: Spacing design and hiring a hair stylist

  1. Create a relaxing space. The atmosphere at the hair salon is extremely important to the client. Getting a haircut is a bonus everyone is looking forward to, so it needs to be an experience that will help customers regain their spirits and feel young again. If your bar has a gloomy or unattractive appearance, customers will look for another salon.
    • Need to choose a main color tone and layout. Brightly paint the walls and decorate them with fancy art or playful items.
    • Investing in high quality mirrors and lighting is required to create a clean and bright space.
  2. Look for experienced hair stylists. Think about how many workers you need, then either dig around or advertise for people. Make sure the people you hire graduate from beauty schools that specialize in beauty training and that they have haircutting experience. It is advisable to consult previous work experience and try out jobs before officially hiring them.
    • Decide if you need your hairstylist to bring their own clients for you. If so, ask them a few questions about their patrons.
    • Hire someone with the specific skills you are looking for, such as the ability to highlight beauty or specialize in children's haircuts.
  3. Make a list of your own services. Each salon has a slightly different service menu for the customer. Design your menu to be both trendy and relevant to the professional skills of your staff. In addition to basic hairstyles for men, women and children, you can consider offering the following services:
    • Hair dye
    • Curling and straightening hair
    • Special services (bridal makeup service, superior technology treatment services, etc.)
    • Consider adding spa services like manicures, facials and facials, or massages.
  4. Valuation. Decide how much you want to charge, and whether you want to classify service fees based on the level of experience of the hair stylist. For example, you may need to charge a higher service fee for a hair stylist cut compared to a novice barber. When pricing, consider the following:
    • Cost of labor and materials. If you want to offer a top notch service with expensive products, you will have to charge more than if you only hire new entry-level barbers and low-end products.
    • Consider the competitors' prices as well. Find out how other salons charge, and try to keep your rates affordable while keeping you profitable.

  5. Choose how to manage your appointments. There are plenty of handy PC software available to help manage hair salon operations like Neohair.com, Shortcuts, Rosy, Envision and Hair Max. Most have similar functions: customer management, human resources, finance, inventory, and purchasing. A few of them, like Salongenious, have the ability to remind customers of their appointments by SMS or save photos of their hair models. advertisement

Part 3 of 3: Salon Operation


  1. Decide opening hours and customer service policies. Hairdressing services are less and less active during the fixed hours of a typical working day from 9:00 to 17:00. Salons are becoming more and more flexible, some open evenings and work weekends. You must remember that in the battle for customers often requires more flexible working times, so that customers can access your salon more easily when needed.
    • A lot of people want salons to open after office hours because this is party time and when people have the most beauty needs. Think about providing the service only if you have a reservation in advance for an extra fee, or you can split the staff to work shifts, so your salon can be open to pick up guests at times that are normally closed. door.
    • The essence of any business is human resources. Many hair salons have similar products and services, but only a few are excellent and stand out because they not only meet the customer's requirements but also actually exceed expectations. Therefore, training your staff in customer service can help you get out of the competition with your competitors, but if you can give your customers the feeling they are very, very human. With special care and special care, they will probably become your loyal customers. In many cases, hiring an experienced manager who can manage the staff and salon on a daily basis is also a viable approach.

  2. Advertise your shop. Once the salon's facilities are complete and ready to go, it's time to start attracting customers. Recommend to friends, family, hang banners, slogans around the area or consider posting ads in local newspapers, magazines and blogs. Additionally, consider the following effective hair salon promotional practices:
    • Advertise on Facebook and Twitter. Set up a Facebook page with information about the salon's business and keep it up to date with the latest news and promotions.
    • Offer a service to a famous figure in the area and ask them to introduce to everyone.
    • Encourage your clients to write reviews on the Yelp (aka thodia and similar) site as there are a lot of new clients who read reviews on it before deciding to make a hair appointment.
  3. Design a trendy website. If your salon has a sleek and modern website, you'll build even more customer trust even if they've never been there. Hire a web designer to create an eye-catching, easy-to-see website and showcase its link to your Facebook page and in your advertisements.
    • Don't forget to include your service catalog with information about each.
    • Get high quality color photos.
  4. Equipment should be kept clean and new. Make sure your facility always meets sanitary requirements and regulatory standards. In addition to disinfecting the tools you use, you need to have people sweep the floor, wipe the glass and the sink regularly. From time to time, paint and renew your furniture so that your salon always looks luxurious and classy.
  5. Need to find ways to retain customers. Delivering the latest products is a great way to get new customers, but to keep them coming back often, you'll need to do great hair styling every time. There is nothing worse for your salon that you cut bad hair or dye badly for your customers, so they'll write a disparaging post and share with their friends.
    • It is necessary to respond to complaints promptly as they arise. Even if you've done it perfectly, the client won't always feel satisfied. It's best to do it again for free or give them a refund instead of chasing them out the door.
    • Adjust your business to stay profitable. As you gain more experience, raise prices and hire more skilled hairstylists.
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