How to write an SEO article

Author: William Ramirez
Date Of Creation: 15 September 2021
Update Date: 1 July 2024
Anonim
Content Writing for SEO: How to Create Content that Ranks in Google
Video: Content Writing for SEO: How to Create Content that Ranks in Google

Content

SEO (search engine optimization) is a set of measures to improve the position of the site in the search engine results, which directly affects the number of readers and the site's ranking. Writing articles for SEO requires good writing skills, the ability to not only make the article interesting and enjoyable to read, but also to correctly place keywords, phrases and links in the text that will attract more readers to the article. Read on to find out how to write your own SEO article.

Steps

  1. 1 Give the article shape.
    • Each article should be written in good language, attract attention and be useful. If possible, the article should present a new look at the topic, contain information of interest to the reader and grab his attention from the very beginning, forcing him to read the article to the end. It should be of value to the reader.
    • A well-written article will drive more traffic, and therefore readers, to your site. This will make it more attractive to link marketers and advertisers.
  2. 2 List the keywords and phrases for the article. These words will be included in the metadata of the web page, which is part of the HTML code.
    • Key phrases and words are words or phrases that people enter to search for information on the topic of your article. For example, for an article about moving, the following key phrases and words will be used: “preparing for the move”, “how to load things”, “moving”.
    • Keywords and phrases are tracked by so-called "spiders" - scripts that search engines send to every page. These scripts examine a web page for content and quality. Key words and phrases help them define the nature and theme of the page. However, the spiders also analyze the number of phrases used, the coherence of the text, and the nature of internal and external hyperlinks. Hyperlinks are links to other pages that are somehow related in meaning to the topic of the article.
  3. 3 Write an article.
    • Make sure the article is written correctly.
    • Title the article.
    • Break it down into paragraphs with subheadings.
    • Try to use most of your keywords and phrases in the first sentence or at the end of the first paragraph.
    • Avoid overusing keywords and phrases. They should look natural and match the rhythm of the text. The recommended keyword density is 1-3%.
    • Use the most important keywords in the title and subheadings of your article.
    • If possible, highlight your keywords in bold or italic type.
  4. 4 Insert hyperlinks into the article.
    • Hyperlinks are links to other pages that are somehow related in meaning to the topic of the article. Select a word or phrase and link a web page address to it. Make sure that each link leads to a site with useful information and easy search.
  5. 5 Create links to the created article.
    • Now you need to make sure that your article has the first readers. Start by creating links to her on Facebook or Twitter and ask friends to share links to her.