Content

• Steps
• Tips
• Warnings
• What do you need

SurveyMonkey is an online service that allows users to create surveys in the browser. On this site, you can register both a free and a paid account, which gives access to additional functions. This article will show you how to create an online survey with SurveyMonkey.

Steps

1. 1 Open the SurveyMonkey page by going to this address http://www.surveymonkey.com/.
2. 2 Click on the "Login" button at the top of the page.
3. 3 Enter the username and password for your account and click "Login". To create an account with SurveyMonkey, follow this link: https://www.surveymonkey.com/MyAccount_Join.aspx?utm_source=account_login.
   • You can also sign in with your Facebook or Google accounts. To do this, click on the corresponding button at the bottom of the page.
4. 4 Click on the "Create Poll" button at the top of the page.
5. 5 Enter a name for the survey and select a category. If you wish, you can copy and paste questions from an existing survey or choose a ready-made expert template.
6. 6 Select a template for your survey and click Next.
7. 7 On the left side of the page, you can make changes to the standard survey and its template.
8. 8 Click on the Collect Responses tab at the top of the page.
9. 9 Choose the method you want to send out your survey. Our example uses the first method.
10. 10 Click Next.
11. 11 Copy the address and paste it into your newsletter via email, tweets, and other sites where users can click on the link to the survey page.
    • Alternatively, you can copy the HTML code and add it to your web page.
12. 12 Design your survey. Creating an account and learning the basics of creating a survey is only half the journey. The real work is to design an effective survey that will enable you to get the information you need from users. In other words, you need to know what information you need. Creating a survey without a specific purpose is a waste of time. Moreover, if the respondents realize that the survey was not done well, they are unlikely to complete it, especially if they consider it to be spam. When designing your content, keep the following in mind:
    • When designing your survey, choose the questions to the point. Do not try to find out any messy information, otherwise the respondents will be surprised at this approach and will be less sincere in their answers.
    • Anonymity is a reliable way to get respondents to respond sincerely. Provide this option if you do not need to know the names of your respondents. If you do need their names, then tell the respondents how you intend to maintain their confidentiality (for example, you can summarize the results and not mention specific people). If you decide that people will not provide their real details, no matter what you do, offer them an incentive - for example, a free e-book or something like that for those who provide an email address for future mailings and other communications.
    • For the questions in the questionnaire to be effective, they should be short, simple, and free from jargon. Questions should not be overloaded (contain assumptions) or suggestive (the question leads the respondent to a specific answer).
    • Put sensitive and demographic questions at the end of the survey. If they appear at the very beginning, then there is a high probability that the respondent will refuse to take the survey. Put the most interesting questions at the beginning of the survey.
    • Don't clutter up the survey. Save space and ask one question at a time.
    • Test your survey before you send it out. This will allow you to spot flaws and other places that don't make sense. Hand out the survey to friends or family and rate their reaction.

Tips

• When you select a template, you can preview what the survey will look like to respondents. To do this, click on the "Preview and Evaluation" button on the right side of the screen.
• Timing is critical. Do not send out the survey while on vacation or during busy times, such as during exams or during the budget negotiation period!
• What kind of relationship do you have with those who will be taking the survey? In order not to send out the survey to random people, try to get acquainted with the respondents first. These can be Facebook friends or fans of your business page, university students or friends. Try to find something in common with them so that potential respondents are more likely to take part in the survey.
• You might want to include reminders to take your survey, especially if your survey is nearing its deadline. Just watch, don't overdo it. One or two reminders will be enough.

Warnings

• You can create a survey absolutely free of charge on other sites. For example, you can do this in the Google Docs editor.
• Not all SurveyMonkey features are available in the free version. Upgrade your plan to Standard, Advantage or Premier for additional features.
• Don't be spammy by sending out survey invitations.Try to avoid phrases that sound like spam and don't send your survey to random people. You must also have a professional, professional return address.

What do you need

• SurveyMonkey account
• Well-thought-out questions (and good reasons for looking for this or that information)
• Letter of invitation to take part in the survey