How to invite a star to an event

Author: Ellen Moore
Date Of Creation: 12 January 2021
Update Date: 1 July 2024
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Content

Guest starring events never go out of style. If you want to invite a popular artist to a holiday, you will be faced with a number of questions. What choice should you make? What details do I need to consider when ordering? Which agency is better to contact? This article will help you understand all the intricacies of the process.

Steps

  1. 1 Decide on the theme of the event.If this is the anniversary of a person close to you, then the choice can stop at one of the favorite artists of the birthday person, based on his wishes. If you are planning to order an artist for a corporate event, then you will most likely have to be guided by the tastes of the majority. In this case, invite someone from famous artists whose hits are popular among those who will be present.
  2. 2 Plan your budget. Once you have decided on the artists you want to play, it's important to plan your expenses. Artists' rates vary considerably.So, for example, you can find a suitable but less well-known artist for an amount in the range of 2 thousand euros, while the fees of top artists can cost more than 20-30 thousand euros. The popularity of the artist, his relevance and employment - all this affects the size of the fee. Therefore, before ordering an artist, you need to prepare several options to choose from that fit into your budget.
  3. 3 Learn the terminology.For example, in order to comply with a contract with a star, the customer undertakes to fulfill the rider.
    • A rider is a list of conditions and requirements of the artist, which are fulfilled by the receiving party, that is, the customer. Any artist provides both a technical and an everyday rider.
    • Technical rider - a list of sound, stage, lighting and any other technical equipment required for the performance.
    • Household rider - a document containing conditions of a household nature, such as accommodation, food, transport, security and others. The control and execution of the riders is important and necessary for the performance of the artist. In case of non-compliance with the norms established by the riders, the artist has the right to refuse to perform.
  4. 4 Find out what will need to be paid in addition to the fee, and in what way. In addition to fees, as well as the costs associated with the execution of the riders, the customer also pays all costs associated with logistics, accommodation and meals. When ordering an artist, you can choose several options.
    • The traditional option is that the fee is paid separately to the artist or the agency representing the artist, while the customer is solely responsible for the fulfillment of other conditions (transport, accommodation, daily allowance, etc.).
    • The second option, in many ways more convenient for those who want to save their time, is the so-called "turnkey" order for an artist. In this case, the agency you have chosen provides a price already taking into account the above costs, the responsibility for the implementation of which lies with the executor (agency).
  5. 5 Find a reliable agency. Obviously, you won't find direct celebrity contacts. All contacts with the artist are conducted through agencies. The most important thing is the professional activity of the agency, its reliability and reputation. It should be remembered that in most cases event agencies cooperate with artists through intermediaries, which significantly increases the cost of the order. Therefore, the best and most budgetary option is to choose a booking agency that works without intermediaries.
  6. 6 Find out the terms of payment. All artists work on a prepaid basis. In some cases, the prepayment is 100%, although the more common payment option is when 50% is paid immediately after the conclusion of the contract, and the remaining 50% is paid a certain number of days before the event. Payment terms are always individual, as it all depends on the format of the event, timing, conditions of the artist and other factors.

Tips

  • When ordering, keep all the necessary information at hand: date of performance, type of event, budget.
  • Learn the terminology you may encounter during the ordering process.
  • Be prepared for the fact that artist fees can be quite high.
  • Choose only trusted booking agencies that work with artists without intermediaries.

Warnings

  • Assess your budget appropriately. Planning to spend only a few thousand euros, you can hardly invite Mick Jagger or Lady Gaga.
  • An agency with a good reputation will always have reports on the latest performances on its website.