How to Write a Convincing Letter

Author: Laura McKinney
Date Of Creation: 2 August 2021
Update Date: 1 July 2024
Anonim
How to Write a Persuasive Letter
Video: How to Write a Persuasive Letter

Content

Are you having trouble with a bank, insurance company, state agency, employer or school? Do you need to send them a letter convincing them to do something or persuading them to help you with a problem but you are not sure where to start to do it? The following article will guide how to write an effective persuasive letter.

Steps

Part 1 of 4: Prepare

  1. Up ideas. Before you start writing a letter, think about what you want to convey through the letter, why you are writing this letter, as well as any objections the recipient might offer after you. read letter. Having an idea in mind first will help you to clearly define the main content of the letter as well as understand the topic that the letter is aiming at.
    • Opening the letter with a sentence pattern: I want to convince the "reader" of the "purpose". Replace the "reader" with the person you are sending the letter to and the "purpose" with what you are trying to convince.
    • Once you've completed the above step, ask yourself: Why? Underline reasons why you want the reader to agree with your wishes.
    • Once you've listed the reasons for that, organize them by importance. Put all the important reasons in one column and the reasons that are less important than in another column. This step helps to summarize information to highlight important and relevant information.

  2. Know your purpose. Make sure you know exactly what your goals are. What are the things you need to accomplish and what you want your readers to do.
    • At the same time, think for yourself about solutions to solve the problems you are thinking about.

  3. Understand the target letter. Analyzing and understanding your subject will help you shape the composition of your letter. If possible, determine if your readers are likely to agree or disagree with you, or if they will be on the neutral side. This step will help you figure out where to put more of your mind.
    • Try to identify the true identity of the person you are sending the letter to. Who are they and what makes you believe they should really help you? Will your letter just be ignored or will it be handled? Is the recipient in a high position or the one with the function to solve this problem? Depending on the recipient's position, there will be different wording.
    • Try to find out what the reader's opinions and ways of thinking about the topic being discussed. Could contradictory views arise between you and your readers? How can you present such views in a formal manner?
    • Find out what interests your reader might have with your topic. Do they have the ability to deal? Are they directly influenced by this topic? How much time do they need to spend reviewing them?
    • Think about the types of evidence you should present in your essay to persuade the reader.

  4. Research the topic. Highly convincing language should include factual evidence and related information. Make sure you see from a different perspective. Don't just study the problem from your point of view, but mention the opposing views and their facts.
    • Use factual facts, logical arguments, statistics and relevant evidence to support your claim.
    • Instead of just insisting that the opposing side's position is wrong, explain why your position is correct and deserves to be considered.
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Part 2 of 4: Formatting a letter

  1. Use block format. Business letters have a unique format. When reading a letter written in the correct format, the reader will not be distracted in one way or another. Conversely, if you do not arrange correctly, the letter will leave a bad impression of you in the eyes of the reader and they may throw your letter aside.
    • Start by using line breaks and separate paragraphs.
    • Align each paragraph. In other words, do not indent the paragraph as you would when writing prose or essay.
    • One line between paragraphs.
    • Use a standard font, usually Times New Roman or Arial with a font size of 12.
  2. The address is placed separately at the beginning of the letter. Start by typing your address in the top left corner of the letter. Do not include your name, but only include the address of the street, city, province (use "state" for countries with states such as the US ...) and area code. You can also enter your phone number and email on the separate lines below. If you live in the UK, the address should be on the right side. Then one line away.
    • Enter the date. Months are written in letter form followed by date and year respectively. Note: This method is used in English speaking countries. In Vietnam, use the order "Day ... month ... year ..."). One line.
    • June 4, 2013
    • Type in the name and address of the recipient. Try to specify the recipient's identity. One line.
  3. Open the letter with a greeting. "Dear" with the recipient's name is an accepted familiar form of introduction. Make sure that the recipient's name is typed correctly so that the name in the greeting matches the recipient's name in the message header.
    • Use titles like Mr. (Mr.), Ms. (Ms.), Professor (Dr.) in conjunction with the recipient's first name when referring to the last name. If you are not sure what name to call a woman then use "Mrs. (Ms.)"
    • Always use a colon after the title.
    • Leave a line between the greeting and the first paragraph
    • Dear Professor Brown:

  4. Close the letter with a conclusion. Before writing your closing sentence, think about the tone of the letter. "Thank you," is one of the basic types of closing sentences, while sentences like "Best regards," are more friendly. Think of whether your letter matches a respectful or friendly ending. No matter what kind of conclusion you choose, you need to follow the rule that the first word should be capitalized and the next word is lowercase. Following the ending sentence is a comma.
    • Choose “Best Regards, (Respectfully yours)” for the formal mail format. "Sincerely," "Kind regards," "Thank you, (Thank you,)" or "Yours truly," are closing forms. standard for business email. "Best Regard, (Best,)", "Best Regard," or "Have a nice day," are intimate expressions. and a less distant feel.
    • Make room four lines for your signature before typing in your name.
    • Thank you,
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Part 3 of 4: Writing letters


  1. Brief and concise. Persuasive letters should be short and polite. Entrepreneurs rarely read a letter that is more than a page long or a letter with an annoying tone. Do not ramble, spread. Try to use clear, coherent sentences. Avoid off-topic and give out unnecessary, marginal or excessive information.
    • Avoid using overly verbose sentences. Need to use highly convincing explanatory sentences. The sentences should be short, easy to understand and easy to read.
    • Don't write too long paragraphs. Do not include too much information in each paragraph as it will make the reader feel depressed when reading the letter, do not go off the subject or try to make the matter more confusing. Stick to the information that is closely related in each paragraph and move on to another as you begin to develop a new idea.

  2. State the main idea in the first two sentences. Start with a light and straightforward opening sentence. State your wishes (that is, the main idea) in the first two sentences.
    • The first paragraph should consist of only two to four sentences.
  3. The second paragraph should emphasize the purpose of the letter. In this paragraph, outline your thoughts, requirements, or goals. Instead of giving specific reasons, information or content, fully explain your position, your points, interests or requests and explain the importance of the issue. how influential it is on you that forces you to take action.
    • Remember to arrange your content in a reasonable, polite way with realistic sentences. Avoid using overly emotional language, do not use coercive words, do not use impolite sentences with readers (readers here can be individuals or organizations) as well as does not show rudeness to the opposing party.
  4. Make supporting points in the next paragraphs. The next few paragraphs will justify your point by providing accompanying information and additional details. Be sure to provide logical, factual, reasonable, practical and legal details. Don't just offer opinions that are emotional, beliefs, or simply personal desires. Don't get the reader to read a long story; points need to be made quickly and accurately. Here are a few small tactics to help you achieve this:
    • Citing actual statistics and events to engage readers. Make sure that the statistics and facts presented are from reliable, legitimate sources, and that the statistics and facts are being applied honestly by you, in their original context. .
    • Cite the research experts to show that they have a similar view of you on this issue and oppose the opposing side's views. These experts need to have a trustworthy position in the field they are researching and be capable of making a point on the matter in question.
    • Give the reasons why your request should be approved. The method of convincing by explaining to someone why you believe something should be done so that they can change their mind more effectively than just asking them to do something. . Explain the current situation and why it needs to be changed.
    • Give your details, specifications and understanding of the issue in question. Mention past endeavors to solve problems or the lack of any action.
    • Evidence related to the problem in question should be accompanied by an example. Present evidence that would make the reader see the significance of the problem.
    • Remember to limit what you need to mention in your paragraph. Please state your case and situation in a simple way. Not too deep into the details, but it is necessary to give enough key content. Choose only the most relevant statistics, experts, and testimonials.
  5. Refute the opposing side's opinion. The key to being able to effectively persuade someone is to challenge the contrary opinions. If you want to predict objectionable arguments or questions from readers, you can mention those in the letter. Find common ground with the opposing side or come up with convincing views to back up your opinion.
    • Make sure you openly acknowledge the difference between your point of view and the other side. Trying to hide them will only weaken your argument. Instead, emphasize the values, experiences, and issues that you have in common with the opposing side.
    • Avoid using judgmental language. Putting too much emotion into words reduces the fairness of your arguments. A letter with too much negativity and judgment can hamper your readers' consent to your opinions.
  6. Close the letter by repeating your request. Repeat your request or opinion at the end of the message. In this paragraph, you can suggest a solution or take action to solve the problem. Mention in the letter that you will follow up on this letter by phone, email or by self check.
    • Ending with a well-established sentence will help convince the reader to lean towards you or at least help them see the problem more clearly from your point of view.
    • Bring your own solutions or methods. Agree to compromise or both sides take a step back. Show the reader what you've done and what you are preparing to address the situation.
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Part 4 of 4: Final steps

  1. Check for errors. Spelling mistakes and poor grammatical structures are the first thing that gives readers a bad impression of you. Only when the article has no errors, the reader can focus on the content and the idea that the article wants to convey. Re-read the letter several times before pressing the send button. Read the letter aloud to hear if it goes well.
    • In case of need, have someone check spelling errors in your letter (or you can use spelling checking software).
  2. Sign with your real signature. Sign the letter directly if you send it instead of email. This helps to personalize the letter and verify that the letter was written by you.
  3. Copy other important people. If other people in the company or at another organization need to read your letter, send them a copy. This means printing out the equivalent number of people to send, real signing the copies and sending.
  4. Senders should keep a copy. Always keep a note of your record with information about when it was sent and the recipient's information. Make a note of what you need to do next to solve the problem until the problem is resolved. advertisement

Advice

  • Should write in formal form. The recipient of the letter will not trust you if you use casual or informal conversational language.Using formal language also helps to make a letter more polite than the use of meaningless slang!
  • Use gentle language. People tend to help those who are kind to them.
  • Not off topic. Take care not to add extra information that is not relevant to the topic you are talking about. Instead, stick to the relevant content and don't complicate matters. Use real facts to make them stand out.
  • Use only bullets in the middle paragraph if some of the steps, actions, or suggestions need to be clearly shown.
  • Use standard English to write letters (for English speaking countries). This is not a text or social media; This is a formal letter. Abbreviations, slang, and emojis can get your message across.
  • Adjust focus points according to the perceptions of companies or agents. A nonprofit and a large corporation may think differently.
  • Don't treat your readers like they owe you something and are asking for something from you. Instead, convince them in friendly and professional language.