How to open an online shop on Instagram

Author: Louise Ward
Date Of Creation: 9 February 2021
Update Date: 1 July 2024
Anonim
How To Set Up Instagram Shop
Video: How To Set Up Instagram Shop

Content

Instagram is a great place to share your personal moments, and you can also use the app as a sales tool. If you are hoping to reach millions of potential customers on Instagram, this post will help you get started with the exciting monetization process.

Steps

Part 1 of 2: Starting an Online Store

  1. Decide which products you offer. You need to think about the goods that will attract Instagram users and do market research. Remember that your product should stand out, like something fresh or different.
    • Most of the goods sold on Instagram are in the beauty and fashion categories. These items generally have a high success rate, as long as you provide a unique product.

  2. Find inspiration. Find a successful online store on Instagram, see how they operate and what helps them do a good business. Don't copy their style or apply their ideas exactly, you should just use it as an inspirational example.

  3. Store registration on Instagram. You need to choose a unique and impressive username, but not too verbose or difficult to remember. It is better to choose a name that is easy to write and limit the use of too many numbers so that it will be easier for potential customers to find you.

  4. Set the store's logo as your profile picture. Add your store's logo to your new Instagram account and set it as your profile picture.
    • If you don't have a logo yet and can't create it yourself, contact a graphic designer. A professional knowledgeable and creative enough will design for you a professional and impressive logo. Or you can use free logo creation software online.
  5. Edit profile. Compose a brief, polite and professional description of the store, including information about the services / products you offer, and post it to your profile. Don't forget to include your contact information!
  6. Post merchandise and related information. You need to post a clear picture of the product at the same time (one by one) so potential buyers can comment on specific product photos. Besides, important information such as payment method and delivery partners is indispensable. So your online Instagram store is open and up and running! advertisement

Connect Instagram with inSelly

You can link Instagram with the inSelly website.

  1. Log in to your Instagram account.
  2. Add tags (hashtags) to product photos for sale on Instagram. You just need the #inselly hashtag. Photos with these hashtags will automatically show up on your inSelly account and create your personal online store.
  3. Fill out the "Personal Information" form. You need to add a PayPal address to receive payments directly from buyers.
  4. Add price and shipping for each product.
  5. Insert a link to the inSelly store as a website on your Instagram account. When you post a new sale, add the comment "To buy click the link in bio" so that Instagram followers can click through to make a purchase.
  6. Share the link to your inSelly store with friends and followers across all social networks. That way, everyone will be able to buy from you. advertisement

Part 2 of 2: Growing your business

  1. Increase followers. Each follower is a lead. You should look online for ways to get as many followers as possible. If you are a beginner, you can try:
    • Link your Instagram account to Facebook, Twitter, Tumblr, and so on. Use all the social media accounts you have to promote your store.
    • Follow other random accounts, especially the people you think might become leads.
    • Be friendly and respond to all inquiries.
  2. Maintain an attractive photo library. Make sure your images are of the highest quality.
  3. Add hashtag. Online sellers often use hashtags, such as #forsale or #sale. In addition, hashtags are also used to describe the type of goods. For example, you can use hashtags like #beauty, #makeup, #lipstick, and so on on lipstick products. Adding hashtags will also help photos get more "likes".
  4. Active activity. You should not neglect the store. Update photos every day and don't be afraid to repost products.
  5. Convince others to promote your product. You can send products to blogger or celebrity community in exchange for a promotional post on their message board. This way, you will have more buyers.
    • The best way to reach these people is to leave comments and contact information below their Instagram photos. Ask if you can send them the product.
    • You will be more successful with this method if you find celebrities who often post gifts from shops on Instagram.
  6. Please feedback from customers. You can politely ask for visual feedback from buyers after they receive the product. Post any feedback and cultivate a positive impression of your store. advertisement

Advice

  • As you get more followers and customers, never miss out on interacting with them on Instagram. Like and comment on people's photos to keep your store noticed.
  • Strive to bring professional and courteous service. Even if you are doing business on Instagram, it is not outside the standards of professional conduct. Serve your customers in a kind, polite manner and not be upset when they are urged by them.